We recently published an article with representatives from the OMNI CPA network, where we shared detailed insights on how to run their nutra offers using our traffic. And today, we’re sharing a case study from one of OMNI CPA media buyers, who tested native traffic for the first time in Adskeeper and instantly turned a profit!

Campaign Overview

– Offer: Diapsula
– Vertical: Diabetes
– Affiliate Network: OMNI CPA
– Traffic Source: Adskeeper Native Ad Network
– Run Period: April 12, 2025 – May 12, 2025
– GEO: Mexico
– Ad Spend: $2,661.66
– Revenue: $3,547.00
– Profit: $885.34
– ROI: 33%

Objective and Launch

The goal was simple — test native traffic for a diabetes offer in Mexico. We used the Diapsula offer from OMNI CPA, and the funnel had already been tested with another traffic source, so the main task was to evaluate how suitable Adskeeper is for this kind of case.

A pleasant surprise: the collaboration experience was smooth. A manager was immediately assigned, offered helpful guidance, and the landing page passed pre-moderation right away without any edits, additional conditions, or cloaking. This saved a lot of time at launch.

Campaign setup was straightforward: generate the tracking link in the affiliate network, add our own pre-lander, and launch. No creative headaches or complex optimization to fit policy moderation — just a clean start.

Creatives & Pre-Landers

As mentioned, the funnel was already working, but based on the manager’s advice, we added a second pre-lander to the split test. One featured a familiar format — an interview with Mexican endocrinologist Carlos Ramirez. The other showed a Japanese scientist claiming that the Mexican mafia threatened him after he launched a method that eliminates type 2 diabetes in a few weeks.

Spoiler: the pre-lander with the Japanese expert converted 20% better on average.

☝️We also tested different quiz formats with “doors” and “first aid kits.” On Adskeeper, the “door” format performed better, while in other sources “kits” generated higher CTR.

Teasers (Creatives)

We used standard teaser-style headlines focused on unexpected causes of illness. Sample texts:

– “Endocrinologist: ‘Drink this to eliminate diabetes in 7 days.'”
  (Spanish: “Endocrinólogo: ‘Bebe esto para eliminar la diabetes en 7 días.'”)

– “Diabetes is not caused by sugar! Discover the real reason here.”
  (Spanish: “¡La diabetes no es por lo dulce! Lee aquí la principal causa.”)

These were used with images of leaves, cashews, horseradish, and test strips. No AI was used — we reused proven creatives from our archive. Effectiveness was measured by EPC only.

Campaign Setup

– GEO: Mexico
– Devices: Mobile only (desktop excluded to preserve budget)
– Language: Spanish
– Test budget: $100
– Starting CPC bid: $0.025

Nothing fancy — the goal was to see how the source performs under basic conditions.

The Adskeeper manager provided a whitelist of placements for the offer, which helped speed up the launch. No need to build a zone list from scratch or burn budget on random sites. The landing page used a fixed price of 590 MXN — no edits required.

Optimization & Scaling

Optimization was done directly in the platform using auto-rules:
If conversion cost > $6 within 7 days — the site was blocked.

Additionally, CPC bids were manually adjusted per placement. Sites with cheap but unapproved leads were cut. Data was passed to the affiliate network for analysis — not just based on CPL, but also approval rate and EPC. Some placements delivered cheap leads but poor approval.

As for scaling — the main purpose of the test was to explore the traffic source, so the case stayed within a “lazy” one-shot test.

Final Stats:

– Ad Spend: $2,661.66
– Clicks: 94,240
– Conversions (Adskeeper): 674 at $3.95 each
– Conversions received by the affiliate network: 394
– Valid conversions: 248
– Approved: 128
– EPC: $0.06
– Revenue: $3,547
– Profit: $885
– ROI: 33%

The test is considered successful.

Conclusions on Native Traffic

This case proves that native traffic can deliver results even with a “lazy” launch and without fine-tuning. The key is entering with a solid funnel and not neglecting basic elements like white/blacklists.

It’s also important to note that pre-landers behave very differently depending on the source. What works on Facebook may flop in native — so always be ready to test and swap them out.

Bid Advice:

Set your CPC at 80–90% of the recommended rate and tweak from there. Don’t just lower bids on expensive sites — increase them on high-performing ones. Native traffic operates on auction rules: underbidding means buying low-quality leftovers; overbidding risks overspending. Monitor the balance between CPC and CTR. A teaser with low CTR may still convert cheaply — but needs a higher bid to win impressions.

Key takeaway: manual bid adjustments by placement and creative consistently outperform automated rules.